General Meeting Topic – January 2021

Google Accounts, Google Brand Accounts, and YouTube Channels

Presenter: Francis Chao, Winners Windows Users of California
and the Tucson Computer Society of Arizona

Wednesday, January 20th, 2021
at 7:00 p.m. Eastern Time

To make the best use of your Google “Accounts” and YouTube “Channels,” here is an explanation of their relationships:

  • Two kinds of “channels” at YouTube
  • YouTube is a wholly-owned but independently-operated subsidiary of Google
  • “Personal channel” is automatically made at if you first log into any Google service
  • When you go to, and you attempt to create a new “channel”, you create both a new “Brand account” at Google AND a new “channel with a business or other name” at YouTube
  • Despite the above complexity: a “Google account” lets you access a Google “Brand account” which then lets you access a YouTube “channel with a business or other name”. However you do not access them in that order.